John Sal Cocciola's 1938 Chevrolet
1938 Chevrolet Convertible restyled by Harry Westergard for John Sal Cocciola of 667 Fallon Avenue Pittsburg, California. In 1946, 19 year old John was very interested in custom cars, so therefore he decided to have his Chevy to be restyled by Westergard of Sacramento. John had already installed a spotlight and fender skirts with upside down Buick trim. Westergard restyled the front by installing a 1941 Packard Clipper grille, sunken LaSalle headlights and accessory lights. The stock bumpers were replaced by a set of 1941 Oldsmobile units, which featured their stock Olds bumper guards. Fender skirts and a continental kit was added as well. The deck lid was shaved, however the door handles were retained. To achieve a smoother look, the trim on the hood sides were removed. The windshield was chopped, and a padded white top was installed by Hall Upholstery.
Sadly enough, John died when he was only 23 years old in another custom car, a 1946 Cadillac on June 25th 1950, while driving the Santa Cruz mountains. Manuel Gonsalves 22, of Oakley drove the Cadillac, and ended up hitting another car causing a head-on collision. Cocciola died enroute to the Santa Cruz County hospital, while Manuel suffered a fractured leg and lacerations. Tony Fernandez 22 of Oakley, another passenger in the Cadillac, suffered multiple cuts and bruises and a broken arm. The highway patrolmen said the crash occured in the center lane of the three-lane highway. The crash also killed a woman and injured her husband and 15 year old son.
Magazine Features and Appearances
- The HAMB- NEW Identified Harry Westergard Custom 1938 Chevy
- Oakland Tribune June 26, 1950
Did you enjoy this article?
Kustomrama is an encyclopedia dedicated to preserve, share and protect traditional hot rod and custom car history from all over the world.
- Help us keep Kustomrama and history alive. For as little as 1 USD a month you can become a monthly supporter. Click here to learn more.
- Subscribe to our free newsletter and receive regular updates and stories from Kustomrama.
- Do you know someone who would enjoy this article? Click here to forward it.
Can you help us make this article better?
Please get in touch with us at email@example.com if you have additional information or photos to share about John Sal Cocciola's 1938 Chevrolet.
This article was made possible by:
SunTec Auto Glass - Auto Glass Services on Vintage and Classic Cars
Finding a replacement windshield, back or side glass can be a difficult task when restoring your vintage or custom classic car. It doesn't have to be though now with auto glass specialist companies like www.suntecautoglass.com. They can source OEM or OEM-equivalent glass for older makes/models; which will ensure a proper fit every time. Check them out for more details!
Do you want to see your company here? Click here for more info about how you can advertise your business on Kustomrama.