Custom Car Builders

Custom Car Builders are the skilled craftsmen behind the bodywork, paint, and design modifications that define the custom car movement. From small-town garages to legendary shops, these builders transformed stock vehicles into one-of-a-kind rolling works of art. In the 1940s and 1950s, pioneers like George Barris, Sam Barris, Gene Winfield, Joe Bailon, and Bill Hines helped shape the golden age of customizing with their signature techniques, like chopping, sectioning, candy paint, and Metalflake. Custom car builders continue to carry on the tradition today, blending old-school methods with personal creativity to keep the culture alive.